Barnes & Noble is also lowering the prices of the Nook Simple Touch and the Nook Color. You can now purchase a Nook for as low as $99! If you’re not sure about the differences you can Compare the Different Nooks Here.
I really believe in comparing not only prices, but features on items like this. Everyone is different so you want to make sure you’re going to get the product that fits you and your lifestyle the best. Also, with an item like a Reader consider the costs of the books as well, Amazon just announced the new Kindle Library and I know both sites offer a great selection of Free Books so you want to make sure you know what your long term costs are.